Inclusive copywriting and messaging strategy for organizations building authentic connections with LGBTQ+ communities.

Ink & Impact

As a queer copywriter with expertise in social work and advocacy, I help healthcare systems, HR departments, nonprofits, and businesses create communications that build genuine trust—not just check boxes.

Healthcare systems. HR departments. Nonprofits. Professional services.

For organizations wanting to move beyond performative allyship to build authentic connections with LGBTQ+ communities.
I help you create inclusive communications that build genuine trust—not just compliance checkboxes.
With lived experience as an LGBTQ+ community member plus professional expertise in social work and advocacy, I bring both personal understanding and strategic skills to your inclusive messaging needs

Clinical Writing Expertise

My clinical training and lived experience inform every piece of inclusive communication work. I've authored comprehensive guides on sensitive topics like gender-affirming care and trauma-informed language for mental health professionals.

Why Organizations Choose Me for LGBTQ+ Inclusive Communication

You're not just hiring a copywriter. You're partnering with someone who understands both the community you want to serve and the business results you need to achieve.

Organizations choose me because I help them:

  • Move beyond surface-level inclusion to create genuine psychological safety

  • Navigate sensitive topics with trauma-informed, community-centered messaging

  • Build authentic trust with LGBTQ+ audiences through lived experience and professional expertise

I combine my background in social work and LGBTQ+ advocacy with strategic copywriting skills to create communications that actually resonate with the communities you want to reach.


From Performative Allyship to Authentic Connection

No surface-level changes. No rainbow-washing. Just a strategic process that transforms your organization's LGBTQ+ communications from compliance-driven to trust-building.

The Inclusion → Understanding → Implementation FrameworkBefore creating any materials, we assess where your organization currently stands with LGBTQ+ inclusion and identify the biggest opportunities for authentic connection.

Here's how we do it:

  • Inclusion Audit: We review your current materials through an LGBTQ+ lens, identifying language that creates barriers, builds trust, or falls somewhere in between.

  • Understanding: I work with your team to understand your genuine commitment level and the specific LGBTQ+ audiences you want to serve authentically.

  • Implementation: We develop messaging strategies and copy that reflect real understanding—not just good intentions—tailored to your industry and audience needs.


LGBTQ+ Inclusive Communication That Builds Authentic Trust

I specialize in helping organizations move beyond performative allyship to create communications that genuinely welcome and serve LGBTQ+ communities. From patient intake forms to workplace policies, everything I create is grounded in trauma-informed principles and lived community experience.

HEALTHCARE & MEDICAL COMMUNICATION

Patient Materials · Intake Forms · Website Copy

Inclusive language that creates psychological safety for LGBTQ+ patients and families. Clear, welcoming messaging that signals competence in LGBTQ+ healthcare needs while maintaining clinical accuracy.

WORKPLACE & HR COMMUNICATION

Employee Handbooks · Benefits Materials · Policy Development

Authentic workplace policies and communications that create belonging, not just compliance. From inclusive benefits descriptions to DEI training materials that go beyond surface-level awareness.

ORGANIZATIONAL & NONPROFIT MESSAGING

Website Copy · Grant Applications · Educational Resources

Strategic messaging that demonstrates genuine community connection without saviorism or tokenization. Content that builds trust with LGBTQ+ donors, participants, and stakeholders.

Ready to move beyond rainbow marketing? Schedule a free 30-minute consultation to discuss how authentic LGBTQ+ inclusive communication can strengthen your organization's impact.


Featured Work: LGBTQ+ Inclusive Communication

Authentic representation requires more than good intentions—it demands understanding of community needs, trauma-informed language, and strategic messaging that builds genuine trust.

Here’s how thoughtful language drives meaningful impact:

Brink

Bringing a brand rooted in justice to life online.

Helped Brink clarify their message and overhaul their homepage, resulting in a website that matches their mission.

Key Moves:

  • Framed copy as a “toolkit,” not a diagnosis

  • Used permission-based language like “on your terms”

  • Structured onboarding for cognitive ease


Unbound: Storytelling Strategy for Ritual-Based Wellness

Trauma-informed brand messaging that avoids spiritual bypass and wellness gatekeeping.

Challenge: Create wellness copy that feels accessible to diverse identities without appropriation or exclusion.Approach: Built messaging that centers care and ritual while avoiding wellness industry gatekeeping and spiritual bypass language.

Key Moves:

  • “Ritual over routine” messaging that doesn't require specific spiritual beliefs

  • Inclusive tone that welcomes diverse approaches to wellness

  • Accessible language that avoids wellness industry jargon and gatekeeping


Ready to move beyond surface-level inclusion?

Let's create communications that build authentic trust with LGBTQ+ communities—not just check compliance boxes.


A Trauma-Informed, Community-Centered Approach

Building Authentic LGBTQ+ Communication—from Assessment to Implementation (and Beyond)This isn't just about updating your language. It's about creating a communication foundation that builds genuine trust with LGBTQ+ communities and reflects your organization's authentic commitment to inclusion.

Week 1: Inclusion Audit & Stakeholder Conversations

We begin with a 90-minute discovery session to understand your goals, current approach, and genuine commitment level. I'll audit your materials through an LGBTQ+ lens and identify opportunities for authentic connection.Your role: Join the session + share current materials for review.

Week 2: Strategic Messaging Framework

I develop your inclusive messaging strategy, trauma-informed language guidelines, and communication approaches tailored to your specific LGBTQ+ audiences and industry context.Your role: Review framework and provide organizational context.

Week 3: Implementation & Training Materials

You receive your updated copy plus guidelines so your team can maintain this authentic voice across all future communications. We'll review everything together and prepare for rollout.Your role Final review + team preparation for implementation.

Ongoing: Partnership & Evolution

Authentic inclusion is an ongoing commitment. I remain available to review new materials, support team questions, and help you navigate evolving community needs.Your role Reach out as situations arise. I'll be your ongoing partner in this work.


Ready to explore authentic LGBTQ+ inclusion for your organization?

→ Inclusion Assessment (Free)
Get a 48-hour review of your current materials with specific recommendations for building authentic trust with LGBTQ+ communities.

→ Strategy Consultation (Free)Book a 30-minute call to discuss how trauma-informed, inclusive communication can strengthen your organization's impact and reach.


Let's Build Authentic Connection

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